Industry Case Study

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Retail — Customer Support Automation

Client:
ASEAN Enterprise Client
Category :
Retail & E-Commerce
Location:
Surabaya, Indonesia
Date:
November 2, 2024

01. The Challenge

High WhatsApp inquiry volume overwhelmed support teams during peak sales periods.

02. The Solution

Governed automation agents handle tier-1 inquiries, CRM ticket creation, and order status lookups — escalating to humans on refunds and exceptions.

03. The Result

80% of tier-1 inquiries resolved automatically with sub-200ms response latency on connected channels.

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